social media Archive

RIP, Foursquare – you were a solution in search of a problem

Today’s post is about the irrelevancy of Foursquare. Remember when it was all the rage? Back in 2009, Foursquare debuted with the public at large and “checking-in” caught on as the big trend in social media apps. I remember when all of my marketing peers jumped on Foursquare and were happily on ...Read More
0 Comment

Scaling social media: Rallyverse is boosting reach for B2B & B2C

  Helping community managers and social media marketers curate, share and create content Let’s face it. Scaling social media is hard for both B2B and B2C players. Driving greater levels of engagement (and ultimately sales) remains an uphill battle for many, in particular, those in eCommerce.  A number of major brands over ...Read More
0 Comment

People are too afraid to be weird when it comes to social media

He came, he sawe, he conked her! Yes, if there was one overriding message from last night’s San Francisco Blog Club Meetup at Fort Mason, it was dare to be snarky, witty, and just plain weird when you’re using social media to promote and share your content. The ubiquitous Murray Newlands, organizer ...Read More
0 Comment

BGordon Content Marketing: SEO, SEM, Content Marketing, Video Marketing

  Byron Gordon, Founder & President I’m the founder and president of BGordon Consulting. I worked for more than five years at SEO-PR, a boutique digital marketing/PR firm in San Francisco.  I specialize in and offer SEO, content marketing, social media marketing, social media consulting, link building, YouTube video marketing, digital public ...Read More
0 Comment