twitter Archive

Twitter will be sold to Google for a tweet

When will Twitter learn its lesson? I blogged that Twitter must reinvent itself back on October 21 of 2015. In the aftermath of laying off more than 300 employees, now it is at it again. This time it will lay-off another 300+ employees.  And this time, it seems that Twitter will shrink ...Read More
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Twitter must reinvent itself as a public benefit corporation

Twitter announced layoffs last this past week. It caught a few people by surprise. But it didn’t catch me by surprise. That’s because I’ve long had a love/hate relationship with Twitter since its very inception back in 2006. Jack Dorsey, Twitter co-founder, was originally inspired to create Twitter as a dispatch platform ...Read More
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Scaling social media: Rallyverse is boosting reach for B2B & B2C

  Helping community managers and social media marketers curate, share and create content Let’s face it. Scaling social media is hard for both B2B and B2C players. Driving greater levels of engagement (and ultimately sales) remains an uphill battle for many, in particular, those in eCommerce.  A number of major brands over ...Read More
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